Project Alcyone: Month 7 – May 2020

Despite Amazon drastically slashing commission rates last month, we actually did quite well this month. 

We saw a 150% increase in monthly traffic and a 500% increase in commissions.

I can only imagine what commissions would’ve been if Amazon didn’t cut their rates.

Content

We published 5 articles (16,744 words). All round-up reviews.

Project Total Content Published = 37 Articles (115,557 Words). 34 Round-up Reviews and 3 How-To Posts.

All content was written by our in-house editorial team, using our templates & guidelines, and optimized using Surfer SEO.

If you’re interested in content written and optimized our way, check out our service at BoostZeus: SEO Content. Use Discount Code: Alcyone to get a 20% discount on your first order.

Links

We built 3 links (guest posts) through our ABC Plus subscription.

Project Total Links Built = 38

We also purchased another 6 tier 2 PBN links from RankClub.

Project Total Tier 2 PBN Links Built = 11

Traffic

Traffic continues to increase. We saw a 150% increase in monthly traffic from 3,287 sessions last month to 8,152 sessions this month.

Earnings

Despite last month’s Amazon commission rate cut, we earned $481.16 in commissions this month.

Project Total Earnings: $590.32

Expenses

This month, we spent a total of $1,429. We spent $837.20 on content, and $591.80 on links.

Project Total Expenses on Content: $5,727.85

Project Total Expenses on Links: $6,176.80

Project Total Expenses (Others): $605.69

Project Total Expenses: $12,510.34

Disclaimer: The $5,727.85 we spent on content is actually the price of the content if it was purchased from our service (BoostZeus: SEO Content). We want to demonstrate how this strategy can still work even if you outsource both content and links.

Project Total Profit/Loss

Project Total Earnings: $590.32

Project Total Expenses: $12,510.34

Project Total Profit/Loss: -$11,920.02

So it’s month 7, and we’ve spent a little over $12,500 on this site and made nearly $600 in earnings. As a result, we’re still in the “hole” for nearly $12,000.

However, we’re not concerned by this at all.

SEO is a marathon, not a sprint. This is a long term asset that will get more valuable over time as it continues to grow.

And if we were to try and sell the site today (which we’re obviously not going to), we would expect to sell it for somewhere between $15,000 to $17,000.

Sites like these are being sold on Empire Flippers for between 30x-39x monthly profit.

Quick Recap:

  • Published 5 articles (16,744 words)
  • Built 3 links (guest posts) through ABC Plus
  • Purchased 6 tier 2 PBN links
  • 150% increase in monthly traffic to 8,152 sessions
  • Earnings this month: $481.16
  • Expenses this month: $1,429
  • Project total profit/loss: -$11,920.02

If you’re interested in this case study and want to stay updated, join our Facebook Group. The password is Olympus. We not only share case studies like this, we also give out SEO tips & tricks and answer any questions you guys have regarding building affiliate sites and SEO.