Project Artemis: Month 4 – February 2021

Our objective this month was to, again, simply publish even more content. As I’ve mentioned in the last update, the content currently published on the site isn’t exactly targeting the type of keywords we normally would. They just don’t have enough search volume.

Content

Because our writers were pretty busy working on other projects last month, we decided to play catch-up and publish as much content as we could this month.

We published 12 articles (29,291 words). 3 Round-up Reviews and 9 How-To Posts.

Project Total Content Published = 14 Articles (37,414 words). 5 Round-up Reviews and 9 How-To Posts.

All content was written by our in-house editorial team, using our templates & guidelines, and optimized using Surfer SEO.

If you’re interested in content written and optimized our way, check out our service at BoostZeus: SEO Content. Use Discount Code: Artemis to get a 20% discount on your first order.

Links

We built 3 links (guest posts) through our ABC Plus subscription.

Project Total Links Built = 6

Traffic

We saw a 20% decrease in traffic this month. From 21,303 sessions last month to 16,987 sessions this month.

Project Artemis - Month 4 - Traffic

We aren’t really concerned about the decrease in traffic. Little fluctuations in traffic are pretty normal, especially considering we’re still in the early stages of turning this site around.

Earnings

Despite the drop in traffic, we actually saw a 15% increase in earnings this month. From $272.06 earned last month to $313.86 earned this month. We earned $248.45 from Amazon and $65.41 from ShareASale.

Project Artemis - Month 4 - Amz US Earnings

As you can see above, we found a decent non-Amazon affiliate program on ShareASale. We switched the links out in the middle of the month, so we expect to earn even more on ShareASale next month.

We highly advise everyone to diversify affiliate programs. There are a lot of non-Amazon affiliate programs that pay much higher commissions than Amazon.

By simply switching out our Amazon affiliate links, we pretty much just increased the value of this project by at least 15%.

Project Total Earnings: $758.96

Expenses

This month, we spent a total of $1,964.55. we spent $1,464.55 on content, and $500 on links.

Project Total Expenses on Content: $1,870.70

Project Total Expenses on Links: $1,000

Project Total Expenses (Others): $5,374.72

Project Total Expenses: $8,245.42

Disclaimer: The $1,870.70 we spent on content is actually the price of the content if it was purchased from our service (BoostZeus: SEO Content). We want to demonstrate how this strategy can still work even if you outsource both content and links.

Project Total Profit/Loss

Project Total Earnings: $758.96

Project Total Expenses: $8,245.42

Project Total Profit/Loss: -$7,486.46

We’re on our fourth month into this project, and we’re in the hole for nearly $7,500. We plan to continue spending a lot more as we ramp up both content production and link building in the coming months.

Quick Recap:

  • Published 12 articles (29,291 words)
  • Built 3 links (guest posts) through ABC Plus
  • 16,987 sessions this month
  • Earnings this month: $313.86
  • Expenses this month: $1,964.55
  • Project total profit/loss: -$7,486.46

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